9999-123-123 (Info)#1 PPC EXPERTS
Top-Ranked Google Ads Professionals in India
With our PPC gateway, Say goodbye to 70% budget wastage, and hello to 2x the results.
Why Choose Us For PPC Services
LET US CONTACT YOU
Our Specialized Google Ads Process
Checklist of the PPC Process, Advance Features, and Integrations
| Identify Business Goals |
| Set Initial Expectations and Specific Goals. |
| A Complete Examination of the website |
| Keywords & Bid Price Research. |
| Based on the bid price & goal, if relevant, we'll offer landing page recommendations. |
| Lead Magnet Page Creation, if required |
| Find lowest cost keywords with minimum competitions. |
| Analysis of Your Existing PPC Advertising History |
| Competitor running ads analysis |
| Keywords Campaign Division to achieve the target goal. |
| Campaign Division |
| Ads Group Creation |
| Keyword Refinements |
| Ad Copy Creation |
| Add Negative Keywords |
| Ad Extensions Setup |
| Ad Scheduling and Geographical Targeting |
| Device/Location Bid Adjustment |
| Audience List Creation set-up |
| Advance Bid Techniques set-up |
| Integrate Location, Call, CRM etc. |
| Search Text Ads: Targeted Google ads for search results. |
| Display Banner Ads: Visually captivating ads for wider reach. |
| Remarketing Ads: Re-engage visitors with tailored ads. |
| Gmail Sponsored Promotions: Interactive inbox ads for engagement. |
| Shopping Ads: Product images, details, and prices. |
| Local Search Ads: Boost local visibility with targeting. |
| Call-Only Ads: Drive phone inquiries with ease. |
| Responsive Search Ads: Flexible, platform-adaptable ads. |
| Portfolio Bid Strategies: Smart campaign organization and optimization. |
| Smart Bidding: Automated bidding for better results. |
| App Promotion Ads: Connect users with your app. |
| Lead Generation Ads: Streamlined user connections for leads. |
| CPLA Campaigns: Pay only for valuable user actions. |
| Ad Customizers: Engaging ads with real-time customization. |
| Conversion Optimizer: Efficient budget allocation for conversions. |
| Responsive Display Ads: Adaptable designs for clear messaging. |
| Daily Monitoring & Optimization |
| Bid & Position Monitoring |
| First Page Placement Analysis |
| Ongoing Ad Copy Analysis and Testing |
| Click Fraud Detection and Prevention Measures |
| Advanced Analysis of Search Queries |
| Building and Implementing a Comprehensive Negative Keyword List |
| Continuous Keyword Performance Analysis, Additions & Deletions |
| Setting Up and Managing Rule-Based Bidding |
| A/B Testing of All Above Points |
| Landing Page Performance Analysis & Optimization |
| Ad Extension Strategy Refinement |
| Geographic Performance Review & Targeting Adjustments |
| Device Performance Evaluation & Adjustments |
| Conversion Tracking Accuracy Check |
| Quality Score Enhancement Initiatives |
| Competitor Ad Analysis & Response Strategy |
| Ad Schedule Review & Refinement |
| Budget Allocation Strategy Adjustment |
| Keyword Match Type Analysis & Optimization |
| Conversion Attribution Modeling Analysis |
| Tailoring Ads for Past Visitors |
| Gaining Insights from Competitors |
| Integrate - Google Tag Manager |
| Integrate - Google Analytics |
| Integrate - Google Search Console |
| Integrate - Google Data Studio (for reporting) |
| Integrate - Google Ads Editor |
| Integrate - Google My Business |
| Integrate - Google Merchant Center |
| Integrate - Call Tracking Systems (e.g., Google) |
| Integrate - E-commerce Analytics Platforms |
| Integrate - Customer Relationship Management (CRM) Systems |
| Integrate - Marketing Automation Platforms |
| Integrate - Affiliate Marketing Platforms |
| Integrate - Lead Generation Forms |
| Integrate - Google Sheets (for data analysis) |
| Integrate - Heatmap and Session Recording Tools |
| Integrate - Click Fraud Prevention Tools |
| Integrate - Ad Fraud Detection Tools |
| Integrate - Call Tracking Systems (e.g., CallRail) |
| Integrate - Data Management Platforms (DMPs) |
| Integrate - Content Management Systems (CMS) |
| Integrate - Customer Data Platforms (CDPs) |
| Integrate - Marketing Cloud Platforms |
| Integrate - Payment Gateways (for e-commerce tracking) |
| Integrate - Review and Reputation Management Platforms |
| Integrate - Chatbot and Live Chat Systems |
Important Information to Know Before Selecting Google Ads Company
Maximize your satisfaction by choosing our expertise
We'll start by understanding your business's primary objectives and specific goals for running Google Ads. This helps us tailor our strategies to align perfectly with your aspirations.
Understanding who your target audience is and creating detailed buyer personas are essential steps in creating effective advertising campaigns. We will collaborate with you to identify your ideal customers and gather important information about them. This will help us design advertisements that truly connect with your potential customers and speak to their specific needs and preferences.
We'll check your website's suitability for ads, suggest conversion-friendly improvements, and ensure a seamless user experience to boost desired actions and campaign success.
Budget management is a key aspect of running successful Google Ads campaigns. We'll discuss your budget and allocate it strategically across different campaigns and ad groups to maximize results.
Every advertising campaign carries potential risks. Our focus is on identifying challenges like low conversions, dangerous competition, and unpredictable outcomes. We'll propose effective strategies to minimize these risks.
Budget management is a key aspect of running successful Google Ads campaigns. We'll discuss your budget and allocate it strategically across different campaigns and ad groups to maximize results.
We'll review your past advertising experiences, looking into various platforms, geographical locations, and past conversion data. This historical analysis will provide valuable insights to guide our strategies for future success.
Let's analyze if Google Ads is the right fit for your business based on your profit margins with products or services. Although Many people use Google Ads, we need to check if it suits your goals and objectives.
Before we begin, let's talk about the potential risks involved in running Google Ads and investing your budget. It's important to be aware of challenges like low conversions, market competition, and unpredictable outcomes.
We will explore the long-term value of your customers (LTV) and its connection to the actual value of conversions from advertising. This understanding guides us in making informed decisions and optimizing your budget wisely.
If you've engaged in marketing before, we'll review your past experiences to learn from what worked and what didn't. This way, we can fine-tune our approach and build on successful aspects.
We value open communication, so we'll provide ample time for you to ask any questions or express any concerns you may have about Google Ads and its management
How Personal Consultant Helps You
For PPC Services
(Unlocking the Full Benefits of Personal Consulting)
Our consultant provides educational consultation, explaining the basics of PPC advertising, its advantages, and how it can boost your business growth.
Our consultant is to ensure you feel confident in your decision, whether to start PPC or explore other marketing avenues.
Our consultant performs in-depth data analysis, examining your business's historical performance, market trends, and industry benchmarks to assess PPC feasibility.
Our consultant offers hands-on assistance, guiding you through the setup and management of PPC campaigns, ensuring a smooth and manageable process.
Guiding you in selecting the most suitable PPC platforms, considering your target audience and campaign objectives.
Our Consultant review your previous and current marketing efforts to identify how PPC can complement or enhance your overall strategy.
Our consultant offers expert recommendations to optimize landing pages specifically for PPC campaigns. This ensures better user experiences and higher conversion rates, maximizing the effectiveness of your ads.
Based on industry trends and data analysis, our consultant advises you on seasonal PPC campaign planning. This helps you capitalize on peak periods, while avoiding unnecessary expenses during slower times.
Quick Overview of Google Ads
Google Ads offers multiple opportunities for boosting your presence
Begin with Search
Boost your business by reaching out to people who are actively looking for products or services you provide on Google, leading to increased sales, leads, and website traffic.
Make an Impact with Eye-Catching
Capture attention and create awareness by using visually captivating ads that connect with your audience while they are online, browsing Gmail, or using mobile apps.
Put Your Inventory For Sale
Appear in front of potential customers while they're shopping, showcasing visually appealing product listings that highlight your available stock. This strategy can effectively boost sales by informing customers about your product offerings.
Enhance Your Brand with Video
Animate your brand through compelling videos, increasing recognition of your business. Re-engage with past ad viewers and connect with potential customers as they watch videos or conduct searches on YouTube.
Boost Your App's Reach
Connect with Those Eager for Apps Like Yours to Drive Installs, or Opt for Re-Engagement to Encourage Greater In-App Activity.
PPC ELEMENT GUIDE
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Ma
Manager Account
Manage multiple accounts.
Structure / Blended -
Tt
Targeting
Reaching Thr Right People
Structure / Blended -
Au
Account
Billing, tracking shell.
Structure / Blended -
Bg
Budget
Don''t limit this
Structure / Blended -
Gi
Goals
Sales, leads, traffic, etc.
Structure / Blended -
Ag
Ad Group
Theme for relevant ads.
Structure / Blended -
Cn
Campaign
Organize by goal
Structure / Blended -
Ad
Ads
Make them click.
Structure / Blended -
Pf
Product Feed
Show what you sell.
Structure / Blended
-
Sc
Search
Display as text ads.
Campaign / Blended -
L
Local
Foot traffic is the goal.
Campaign / Blended -
Sp
Shopping
Be clear about the products you sell.
Campaign / Blended -
Ls
Local Services
Get local leads.
Campaign / Blended -
Ss
Smart Shopping
Auto Shopping
Campaign / Blended -
Sm
Amart
Auto for SMB's.
Campaign / Blended -
Ds
Dyanmic Search
Cover query gaps, but mine for negatives.
Campaign / Blended -
A
App
Get those installs.
Campaign / Blended
-
Le
Local Services Ads
Top of the "near me" SERPS's.
Formats / ML-Driven -
Dh
Dyanmic Search Ads
Based on your web copy.
Formats / ML-Driven -
Ap
App Install App
Install this app now.
Formats / ML-Driven -
Ex
Expand Text Ads
The beginning of the end of A/B.
Formats / ML-Driven -
Pa
SmaProduct Ads
A picture's worth 1,000 words.
Formats / ML-Driven -
Ga
Gallery Ads
Display comes to search
Formats / ML-Driven -
Rs
Responsive Search Ads
More words, more variables
Formats / ML-Driven -
Li
Local Inventory Ads
Takes backend logistics.
Formats / ML-Driven -
Co
Call Only Ads
Hello? It's me, your lead.
Formats / ML-Driven -
Sw
Showcase Ads
Top-of-funnel for shoppers
Formats / ML-Driven
-
Cd
Customizer Countdown
Automate the sense of urgency
Copy / V -
Dc
Descriptions
These keep getting longer.
Copy / V -
Dki
Customizer: dynamic keyword insertion
Be the query.
Copy / Auto -
Du
Display URL
Your domain, your brand.
Copy / Manual -
If
Customizer: if functions
Be contextually relevant.
Copy / Auto -
Dp
Display url paths
Where are you taking me?
Copy / Manual -
Hi
Headlines
Be relevant. Be interesting.
Copy / Blended -
En
Extension
Add those extra details.
Copy / Blended -
Lp
Landing Page
Deliver on your messaging.
Copy / Blended
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Mn
Manual
Set your own bids.
Bidding / Manual -
Ai
Adjustment: location
Prioritize bids by geography.
Bidding / Manual -
Dc
Enhanced cpc
Entry-level automation.
Bidding / Ml-Driven -
Av
Adjustment: Device
Prioritize bids by mobile, desktop, tablet.
Bidding / Manual -
Tc
Target cpa
Bids based on CPA target.
Bidding / Ml-Driven -
Ah
Adjustment: scheduling
Prioritize bids by day, time
Bidding / Manual -
Tr
Target ROAS
Bids based on ROAS target.
Bidding / Ml-Driven -
At
Adjustment: top content
YouTube, display only.
Bidding / Manual -
Mi
Maximize clicks
Bids for most clicks, spends budget.
Bidding / Ml-Driven -
Aa
Adjustment: audience
Prioritize bids by who.
Bidding / Manual -
Mc
Maximize conversions
Bids for conversions, spends budget.
Bidding / Ml-Driven -
Ac
Adjustment: call interactions
Get call extensions to show more, less often.
Bidding / Manual -
Mv
Maximize conversions value
Bids for order value, spends budget.
Bidding / Ml-Driven -
Ao
Adjustment: demographics
Prioritize bids by age, gender, more.
Bidding / Manual -
Ti
Target impression share
Bids for maximum visibility.
Bidding / Ml-Driven
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Kw
Keywords
The original intent signal.
Targeting / Manual -
Dg
Demographics
Age, gender, etc.
Targeting / Auto -
Kt
Keyword match types
Control-ish queries that trigger ads.
Targeting / Blended -
Dt
Dynamic ad targets
Content segments for DSAs.
Targeting / Auto -
Ca
Custom audiences
Combo of custom intent, custom affinity audiences.
Targeting / Ml-Driven -
Ge
Geographic
Hone is on your customers.
Targeting / Manual -
Ip
Ip extensions
Keep prying eyes off your ads.
Targeting / Manual -
Ak
Audience: in-market
These people are ready to buy
Targeting / Ml-Driven -
Af
Audience: affinity
Awareness based on browsing interests.
Targeting / Ml-Driven -
C
Company
Target LinkedIn: Where they work.
Targeting / Auto -
Am
Audience: customer match
Upsell, loyalty, reach your known customers.
Targeting / Blended -
Id
Industry
Target LinkedIn: Sector data.
Targeting / Auto -
As
Audience: similar
People just like your customers.
Targeting / Auto -
Jf
Industry
Target LinkedIn: Sector Data.
Targeting / Auto -
Si
Audience: smart lists
Google Analytics -generated retargeting segments.
Targeting / Ml-Driven -
La
Lanugage
Be understood.
Targeting / Auto -
Aw
Audience: web visitors
Google Analytics -generated retargeting.
Targeting / Blended -
Nw
Network
Option to extend reach to search partners.
Targeting / Manual -
Yt
Audience: youtube users
Retarget your YouTube viewers in search.
Targeting / Auto
Common Mistakes 90% of People Make When Selecting a Google Ads Company
Avoiding the 90% Trap
FAQ's
With "PPC 5G," you will start getting details like clicks, cost per click, and impressions just a few minutes after your Google Ads go live.
However, it takes time to gather enough data to analyze the advertising efforts. Achieving desired results with Google Ads takes up to a few days to months depending on your business goals.
All we need from you as a client at "PPC 5G" is to respond to our emails and phone calls on time so that we could take timely actions and implement PPC strategies to deliver the desired results.
No trustworthy Google Ad Agency like "PPC 5G" will ever guarantee a #1 rank on search engines for your Google ads.
Although we can attain it for a maximum time, it's not a constant. Google Ad rankings depend on several factors, including algorithm updates, competitor activities, quality score, location, and seasonality.
There is no minimum or maximum budget for starting your Google Ads campaign with "PPC 5G."
You can start with any amount of budget. You can get an idea of the budget with the help of Google Ads' in-built tool "Keyword Planner."
While there are other search networks like Yahoo and Bing, Google alone owns 75% of the search engine market share.
Other networks combined have about 25%. So, it's essential to include advertising on Google's search network, especially with "PPC 5G."
Ask yourself:
a. Does "PPC 5G" have ROI and KPI-focused goals for your business?
a. Do they provide timely reports about campaign performance?
a. Do they provide outlines about upcoming strategies to achieve your goals?
“PPC 5G” is known for honesty, dedication, transparency, and excellence.
We focus on delivering the best and exceeding your expected results with top-notch services.
Yes, you can cancel at any time with "PPC 5G.
We don't have contracts, but we believe in our work and strive to deliver results that would make you want to stay.
Yes, "PPC 5G" will be more than happy to do an audit for your business.
We'll review your campaign's performance and provide recommendations for improvement.
We believe in complete transparency in Google Ads reporting at "PPC 5G.
You can view your campaign's current performance directly on the ad interface. Additionally, we'll provide you with monthly progress reports.
We suggest a Google Ads budget after analyzing your business and its goals at "PPC 5G."
The budget depends on factors like keyword research, target audience, and more. You can choose a daily and monthly budget.
Yes, at "PPC 5G," we always offer and create custom Google Ads packages based on your requirements and business goals.
Contact us to know more.
We perform intensive research for each campaign at "PPC 5G" to choose the best-performing keywords that deliver a higher ROI.
We use our experience and enhanced tools to choose the best keywords.
A/B testing involves comparing different versions of variables within your PPC campaign at "PPC 5G" to identify and modify those aspects that deliver better results.
Landing Page Optimization involves creating and designing landing web pages for PPC Ads at "PPC 5G" that are in sync with your target keywords and ad copy. The goal is to engage your audience and drive more leads.
Location targeting allows us at "PPC 5G" to create highly specific ads by targeting specific areas or regions.
We optimize ads to your target audience's location, ensuring better targeting and increased ROI.
Conversion tracking helps us at "PPC 5G" understand how many actual conversions your PPC ads are generating.
It involves installing codes on landing pages or websites to gather data on audience interactions and responses to ads.
Competitor analysis involves recognizing and identifying your competitors' practices and activities at "PPC 5G."
This data helps optimize your ad campaign and capitalize on areas where you can gain an advantage.
Landing pages allow businesses at "PPC 5G" to explain their products and services to interested users.
If optimized correctly, landing pages can convert visitors into customers.
ROI tracking measures the return on investment for your ad campaigns at "PPC 5G."
We focus on increasing your ROI as much as possible to ensure your campaign's success.
There are different payment methods available for Google Ads at "PPC 5G,"
I`ncluding credit and debit cards, money transfer, net banking, and payment wallets.
The main elements of a marketing strategy at "PPC 5G" include your target audience, goals and objectives, and the tactics you will use to market to your audience and achieve your goals.
Marketing strategies at "PPC 5G" ensure that your marketing activities align with your goals and objectives, providing clear steps to meet short-term, mid-term, or long-term objectives.
A marketing strategy at "PPC 5G" provides a clear plan and measurement for your marketing activities.
It helps you determine whether your activities are aligned with your objectives and guides you in making necessary adjustments.
Ad position depends on the bid amount for a specific keyword at "PPC 5G."
A higher bid can lead to a higher ad position. A PPC management company can help determine valuable keywords worth bidding more money on
With "PPC 5G," you will start to see results as soon as the campaign begins.
Proper PPC management leads to continuous improvement as campaigns are optimized based on research.
Improving PPC campaigns at "PPC 5G" involves targeting the right keywords, locations, creating attractive ad copy, and having a well-designed landing page. Optimization strategies vary based on each campaign's performance.
Google and Facebook are the two main PPC platforms at "PPC 5G."
Depending on your business's needs, you can use either or both. We can help determine the best platform for your business.
PPC doesn't have to be expensive if set up and optimized correctly at "PPC 5G.
Smart targeting, keyword selection, and continuous monitoring help manage costs and ensure effective results.
PPC services at "PPC 5G" include initial audit, account setup, keyword selection, ad copy creation, ongoing management, monitoring, and optimization to achieve cost-effective results and meet KPIs.
We don't have pre-priced budgets or monthly minimums at "PPC 5G.
We work with budgets of all sizes and tailor each campaign based on individual goals and needs.
We don't use a standardized pricing model at "PPC 5G.
Each campaign is tailored to the specific business and its goals, ensuring value and a custom quote that aligns with long-term objectives.
Landing pages can significantly impact ROI at "PPC 5G.
While not all PPC campaigns require them, properly designed landing pages can guide visitors towards desired actions and improve campaign performance.
We are headquartered in Delhi/NCR, India, and have a presence across India at "PPC 5G
Please note that the above Q&A is based on the information you provided. Feel free to adjust or expand upon the answers as needed to accurately reflect your company's services and values.
PPC Statistics
→ Google owns 92% of the global search market share.
→ Google AdWords changed its name to Google Ads.
→ Paid advertisements have a 200% ROI.
→ Ads can increase brand awareness by 80%.
→ 65% of customers click on PPC ads.
→ Google search statistics report there are 8.5 billion searches every day.
→ At the end of 2013.3, 82% of Google’s revenue came from Google Ads, that is Approx “₹17,00,000 Crore”.
→ At the end of 2013.3, 82% of Google’s revenue came from Google Ads, that are Approx “₹17,00,000 Crore”.
→ On July 24, 2018, Google AdWords changed its name to Google Ads. However, this wasn’t only a name change. Google Ads is now responsible for all ad channels—including AdSense and YouTube Commercials.
→ Google search statistics report there are 8.5 billion searches every day.
→ That amounts to over 99,000 searches a second!
→ 76% of people who search for something nearby on a smartphone will visit a business within one day.
→ PPC visitors are 50% more likely to purchase something than organic visitors.
→ Over 7 million advertisers invested a total of “₹82,500 Crore” for PPC ads.
→ Adverts placed on the Google Display Network reach up to 90% of internet users.
→ 79% of marketers say PPC is hugely beneficial for their business.
→ 17% of marketers use PPC ads for lead generation.
→ Search advertising on mobile is expected to reach “₹1,88,500 Crore” in 2020.
→ Search ads increase brand awareness by as much as 80%.
→ “Text ads” are the most popular with 49% of users clicking them.
→ 72% of companies haven’t looked at their ad campaigns in over a month.
→ 41% of clicks go to the top 3 paid ads on the search results page.
→ 52% of PPC clicks come from mobile.
→ 78% of marketers said they rely on Google Ads and social media advertising to get their messages out.
→ For every ₹1,000 spent on Google Ads, businesses earn an average revenue of ₹2,000.
→ In 2018, 72% of Google AdWords marketers plan to increase their PPC budget.
→ 46% of the total clicks go to the top three paid advertising positions.
→ 49 percent of people said they click on text ads; 31% on Shopping ads; and 16% on video ads.